Since the beginning of this November; The US election news has acquired all the visual, read and audio sources of news, and many applications have also appeared, including: Parler, the social networking application which tops the list of the most free applications in the App Store and Google Play stores in the United States, what is the Parler application and how it works, and who are they Its users and why did it find such popularity in this particular period?
First; What is Parler app:
It is a social networking application established by two American programmers in Nevada, USA, in 2018, and the application describes itself as an alternative to other social media sites that do not allow freedom of expression and monitor opinions posted on their sites, such as: Twitter and Facebook.
With the escalation of the events of the US elections in 2020, the Parler app has become very popular, especially among supporters of President Donald Trump, who ran the presidential race against Joe Biden, the Democratic Party’s candidate for the presidency, as major social media platforms, such as Facebook and Twitter, tightened the rules to reduce misinformation that Posted on their sites, many users claimed – without evidence – that the new rules were targeting Trump supporters to silence them.
The social networking app Parler was established two years ago as a social media platform, but it did not find heavy use until after Twitter notified President Trump’s tweets that they were unconfirmed or misleading.
Where the social networking application Parler found heavy use by people looking to freely express and publish without verifying the truth of the facts, and according to a report by the Washington Post, the site had 2.8 million users as of July 2020, and has recently gained more than two million new users, according to a statement. Application founder.
According to Sensor Tower, Parler received an estimated 636,000 downloads on the US App Store and Google Play stores on November 8 alone, and the same company estimates that the Parler app has received more than 980,000 downloads in the US since Election Day, in total. , The app has been downloaded about 3.6 million times.
Who uses the social media app Parler?
Most of the application’s users are those who are only looking for a new way to express freely without stopping to use other social networking sites, as we find many politicians, community stars and President Trump supporters are using the application, knowing that most of these posts on Twitter and Facebook are controversial and classified as misleading posts. Or false.
How is Parler app different from other social media sites?
At first glance, you will find that Parler is very similar to Facebook, Twitter and Reddit applications, but when using the application we find that everything seems very messy, especially the main interface, as for the other features, the application provides the advantage of following other users, documenting accounts, sharing content and likes, and other functions Social media essential.
In addition, the app seems to be promoting specifically for influencers who are looking for ways to appear to users more, as the app includes a section called (Discover) that offers content from only those influencers.
Will the app last long and compete with other apps?
At the present time it is difficult to guess that, as the application is finding great popularity among users in the United States of America, and it ranks fourth in the list of popular free applications in the United States now.
But perhaps the biggest factor that determines the future of the app is President Donald Trump himself, as the majority of the content posted on the site revolves around him, and now with most indications that he has lost the presidential race in favor of his rival, Joe Biden, it is not known how the application will survive in the future.